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How to Survive and Thrive in the New Brand Reality

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Happily Ever AfterPhoto: StockSnap

“The strength of brand loyalty begins with how your product makes people feel.” – Jay Samit, digital media innovator

How does your brand make people feel?

Successful brands make people feel good about themselves and about the world. Achieving and maintaining this level of success requires constant and equal amounts of care and innovation.

Be ready to meet and exceed these standards of the “new brand reality” by joining me April 4-6, 2017 in Miami, Florida for FUSE 2017, “at the intersection of design, brand and strategy.”

Here’s a peek at a few of the speakers and presentations on the agenda:

  • Featured Keynote: From Domestic Diva to Brand Icon, Martha Stewart, Founder, Emmy Award-Winning Television Show Host, Entrepreneur and Best-Selling Author, Martha Stewart Living Omnimedia
  • “Atomic Design: The Next Gen Digital and Brand Experiences,” Stephen Gates, Global Head of Design, Citi
  • “DO NOT OPEN: A Tale of Resiliency, Imagination and the Power of Curiosity,” Brian Robinson, Global Head of Creative, Design & Development, DreamWorks Animation
  • “Designing Calm Technology,” Amber Case, Cyborg Anthropologist and Author
  • “Pop Goes the Brand,” Christine Taylor, Licensing Creative Account Manager, Hallmark Cards Inc.

Register today for FUSE 2017 to learn, network and share best practices with the most influential leaders in brand, design and marketing. Stay connected at #FUSEdesign.

In the meantime, watch for my Fuse in Focus presenter profiles and conference posts on LinkedIn, Twitter, Google+ and Starry Blue Brilliance.

Looking forward to attending this event with you!

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Author: plbieniekabc

I'm dedicated to growing your business legacy through strategic planning, collaborative brand building, and multi-media content creation and marketing. I'm an Accredited Business Communicator with 20 years of experience in creating best practice communication programs for corporate environments. My diverse industry expertise includes real estate, relocation, financial services, healthcare, manufacturing, automotive, IT, casino, and tourism/travel/hospitality. Contact me to create masterpiece communications for lasting impressions.

11 thoughts on “How to Survive and Thrive in the New Brand Reality

  1. Pingback: Brilliance@Work: Dr. Mark Freeman Shows How to Wake Your Sleeping Genius | Starry Blue Brilliance

  2. Pingback: Brilliance@Work: Hallmark’s Pop Culturist Christine Taylor | Starry Blue Brilliance

  3. Pingback: Brilliance@Work: Brian Robinson Tells a Great Story at Universal Pictures | Starry Blue Brilliance

  4. Pingback: Brilliance@Work: Dolby’s Collaborative Brand Builder Vince Voron | Starry Blue Brilliance

  5. Pingback: Brilliance@Work: Kellogg’s Brand Design Leader Lisa Day | Starry Blue Brilliance

  6. Pingback: Brilliance@Work: Interactive Creativity Expert Gillian Ferrabee | Starry Blue Brilliance

  7. Pingback: Brilliance@Work: Wearable Technology Innovator Barry McGeough | Starry Blue Brilliance

  8. Pingback: Brilliance@Work: Cyborg Anthropologist Amber Case | Starry Blue Brilliance

  9. Pingback: Brilliance@Work: Brand Catalyst Brian Singer | Starry Blue Brilliance

  10. Pingback: Brilliance@Work: Human Factors Workplace Specialist Melissa Steach | Starry Blue Brilliance

  11. Pingback: Brilliance@Work: Global Brand Marketing Leader Larry Logan | Starry Blue Brilliance

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