Starry Blue Brilliance

Masterpiece communications

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Marketing Analytics & Data Science Insights from San Francisco

Golden Gate BridgeGolden Gate Bridge photo by Pixabay

As I reported last month and confirmed in person this month, learning opportunities are blooming in Marketing Analytics & Data Science.

Here’s a brilliant collection of marketing analytics and data science insights from the Marketing Analytics & Data Science Conference in San Francisco.

Please read and share these stories so we can all learn how to deploy marketing analytics and data science to drive our businesses and organizations forward.

All of these stories are featured on The Market Research Blog.

Thanks to Edmund Balogun, Conference Producer; his fabulous team; and Amanda Ciccatelli, Content Marketing & Social Media Strategist, for inviting me and for producing and promoting an outstanding conference!

Special thanks to Carl Bieniek @sqltigger, for helping to keep the #MADSCONF socialsphere active! 🙂


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Giving Thanks for My Internal Branding Learning Adventure

FireSky Resort & Spa, Scottsdale, Arizona

Photo: FireSky Resort & Spa, Scottsdale, Arizona

I had an incredible week at FireSky Resort & Spa in Scottsdale, Arizona for a learning adventure at the Strategic Internal Branding Conference. #ALI_IntBranding

The best part of my adventure was spending time with people who valued collaboration and having fun! I’m grateful to everyone who shared their time, expertise and insights with me. Connecting with good people creates good energy! 🙂

I was especially happy to have met in person these collaboration experts featured on my blog in March and April:

A big thank you also to Michela Moe and Erin Sherwood of Advanced Learning Institute (ALI) for connecting us all together for this memorable adventure.

Although the conference is over, my adventure continues with sharing follow-up stories with you. Stay tuned!

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Learn from the Navigators of the New Media Landscape

imageI returned from the Media Insights & Engagement Conference refreshed from the Florida weather with an enlightened perspective of the new media landscape.

Not only did I learn about the industry’s successes and challenges from expert navigators of this landscape, their insights also provided these important lessons:

It’s my first year attending and blogging for this highly interactive and engaging media industry event. I look forward to next year’s conference!

Thanks to Rachel McDonald, Senior Conference Producer and Amanda Ciccatelli, Social Media Strategist for inviting me and for producing and promoting an outstanding conference.

Special thanks to my wonderful friends Gustavo and Betty Higuera for their generous hospitality.

Stay tuned for more highlights from the Media Insights & Engagement conference!




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Hope is in the Stars and on YouTube

Meteor showerPhoto: Looking for the Perseids meteor shower in Luhasoo bog in Estonia. In the photo there is one Perseid, Milky Way and Andromega galaxy and light pollution on the horizon. By Martin Mark. This file is licensed under the Creative Commons Attribution-Share Alike 4.0 International license.

Vincent van Gogh said that “Hope is in the stars.” Looking at the stars and featuring them in his work was a way to help give him comfort and hope. He wanted to bring that feeling to others too.

That’s what inspired me to create Starry Blue Brilliance in 2013. Through my work in communication (also an art), I want to bring hope and success to others. In turn, I receive hope and success through the work and inspiration of others, through you, my followers and future followers.

Most recently, I began a new adventure of building a whole new Starry Blue World, based on collaboration, the foundation of hope and success. See what I mean in my new video, “Collaboration Begins Here.”

Collaboration begins here. With all of us. Together.

Thank you for continuing to inspire me, and most of all, giving me hope. 🙂

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A Whole New Starry Blue World

IMG_0527“What would life be if we had no courage to attempt anything?” – Vincent van Gogh

That’s my feeling as I’m creating a whole new Starry Blue world dedicated to growing your business legacy through communication design.

I’ve updated my website and “conversation” materials (aka marketing materials) with a fabulous new design by Kong Cheong, design entrepreneur.

A huge thank you also to Stephanie Graf, UI/UX designer, for designing my logo, which expresses the heart of my brand.

Please check out the new content on my Home page and About Me page and let me know your thoughts.

My new Starry Blue world will be on exhibit at the Intranets for Internal Communications Conference, Dec. 9-11 in Las Vegas, Nevada. If you’re planning to attend, use Priority/VIP Code SBB when registering to receive a $200 discount on Regular pricing.

My mission remains the same: To provide you with masterpiece communications, resources and insights that will help you succeed.

Starry Blue Brilliance will always be our collective masterpiece. For that, I’m truly grateful. Thank you for your continued support and readership!

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Thank You WordPress Community!


So happy to attend WordCamp Vegas 2015!

So happy to attend WordCamp Vegas 2015!

“Feeling gratitude and not expressing it is like wrapping a present and not giving it.” – William Arthur Ward

When I signed up with WordPress in 2013, I knew I was getting a fabulous platform for my website, Starry Blue Brilliance. But I had no idea that I was getting so much more.

This past weekend, I was fortunate to attend WordCamp Vegas 2015. Here I discovered what WordPress is really all about. It’s about a community of generous people sharing a common purpose of helping each other be successful online and off.

I couldn’t let another day go by without saying “thank you” to my WordPress community who made me feel welcome and most importantly, grateful.

I’d also like to thank WordCamp Vegas 2015 organizers (Russell Aaron and team!) and all of our wonderful speakers and sponsors for their time, resources and dedication to the WordPress community.

Big shout out to Switch’s InNEVation Center for hosting the event and providing a creative, vibrant, community-focused environment.

I now understand that code really is poetry and WordPress is community!