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How to Stay Ahead of Media Disruption in 2016

Beach at Fort Lauderdale, FloridaPhoto: Fort Lauderdale beach on July 4, 2014 by JTOcchialini. This file is licensed under the Creative Commons Attribution 2.0 Generic license.

Happy New Year! Welcome to 2016. Another year of challenges in a new world of media.

New media products, channels and platforms continue to emerge. How do we stay ahead of this disruption as we strive to engage and stay relevant?

Join me Feb. 1-3 in Fort Lauderdale, Florida for the Institute for International Research’s Media Insights & Engagement Conference. Together we’ll learn about the future of media, new media disruptors and partnerships for success.

This year’s theme, “Embracing a New Paradigm: The Year of Multi-Cultural, Multi-Generational & Multi-Platform,” supports a dynamic format and keynote speakers to help you stay relevant in audience engagement, content development and new standards of measurement.

Dubbed “the Golden Globes of the media industry” by Tom Ziangas, SVP, Research, AMC Networks  Inc., this three-day event will set you on course to navigate the new media landscape of 2016.

Please share this information with your networks. The Twitter hashtag is #MediaInsights16.

In the meantime, watch for my conference posts on The Market Research Event Blog, LinkedIn, Twitter, Google+ and Starry Blue Brilliance.

Thank you very much for your continued support and readership. I’m looking forward to attending this event with you!

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Join Me for the Total Customer Experience Leaders Summit

TCELbannerImage from www.iirusa.com/totalcustomer

Join me April 9-11 in Miami, Fla. for the Total Customer Experience Leaders (TCEL) Summit sponsored by the Institute for International Research USA (IIR USA). I will be a guest blogger promoting this event and blogging before, during and after the event to share the highlights.

I’m excited that this year’s Summit focuses on the “Return on Relationships: Factoring Empathy into the Stakeholder Equation,” especially since showing empathy through strategic storytelling is the theme of my January, February and last week’s posts.

I encourage you to learn more about this event and to “discover the emotional drivers that are critical in creating an effective customer story.” Please share this information with those who might be interested in attending this event.

I will be posting daily during this timeframe to IIR’s Customers 1st blog and to Starry Blue Brilliance. Here are other ways to stay connected with this event:

  • twitter.com/TotalCustomer #TCEL14
  • linkedin.com/Total Customer Experience Leaders
  • facebook.com/TotalCustomer

Be sure to check it out!

In the meantime, watch for my pre-event posts on LinkedIn, Twitter, Google+, Customers 1st blog, and my blog, and please share with your networks. Let’s keep the conversations going!

Thank you very much for your continued support. I’m very excited about this opportunity!