A Customer-Centric Culture Drives Business Results

1–2 minutes

 “Miami is nothing like me, and that’s why I need to be here – it’s the opposite.” – Iggy Pop, American musician

Miami is nothing like me either. What drew me to Miami this month was not only its endless beaches and vibrant culture, but also the Total CX Leaders Conference.

It’s my second year attending and blogging for this high-engagement Customer Experience (CX) conference. It was an eye-opening event for learning how to “link data-driven behavior to business results, design next generation customer experiences, and measure the impact of customer programs.”

Stay tuned for more Total CX Conference highlights.

Thanks to Rachel McDonald, Senior Conference Producer and Amanda Ciccatelli, Social Media Strategist for inviting me to Total CX and for producing and promoting an outstanding conference.

Special thanks to my wonderful friends Gustavo and Betty Higuera for their generous hospitality.

One response to “A Customer-Centric Culture Drives Business Results”

  1. […] opportunity to see and learn about customer experience from new perspectives. Last month, I shared highlights from four sessions about Omni-channel, best practice frameworks, customer journey mapping […]

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